WILLIAM RAVEIS — MARCH 2026
GLAD YOU
WERE IN THE
ROOM.
Here’s everything you need to put today’s ideas to work — free tools, the trust assessment, and a direct line to Shawna.
YOUR NEXT STEPS
EVERYTHING YOU NEED TO GET STARTED
The Trust Assessment
the Two-Percenter framework from today’s session — interactive. Find out whether your business has both layers working: the professional baseline AND the relatable layer that most competitors skip. Find out if you're a Two-Percenter.
Score Your Marketing
A second free assessment covering 5 areas — Clarity, Transparency, Proof, Responsiveness, and Relevance. Takes 3 minutes. Tells you exactly what to fix first.
The Podcast
Underestimated: The Small Business Advantage Podcast. New episodes every week — strategy, stories, and the real reason small is your superpower.
The Free Vault
Templates, checklists, and tools built for small businesses. Social calendars, branding checklists, storytelling guides, outreach systems — all free.
Small Is Your Superpower
The book behind today’s presentation. Everything you heard, plus the research, the frameworks, and the strategies to put it all to work in your business.
“YOUR CONVERSATIONS ARE YOUR CONTENT. YOUR REPUTATION IS YOUR MARKETING STRATEGY.”
— Shawna Suckow, Small Is Your Superpower
STAY IN TOUCH
FOLLOW ALONG FOR WEEKLY STRATEGY.
Real stories, real marketing, and the reason small is your superpower — every week across the podcast, blog, and social.
NOT DONE YET?
LET’S KEEP THE CONVERSATION GOING.
25 minutes, no pitch, no pressure. Just a real conversation about what’s working in your marketing and what might be quietly holding you back. Or just shoot her an email — she reads them.